Media Releases
- Details
Eagles and Dockers fans have the chance to fulfil their footy dreams and join the inner sanctum of their club thanks to Asahi Lifestyle Beverages (ALB) and Optus Stadium.
One lucky supporter of each team will win a money-can’t-buy experience, during which they’ll go behind-the-scenes to help their favorite club before, during and after a match at Optus Stadium. From assisting the property steward to being in the coaches box during pre-game - this is not your regular work experience, it’s the ultimate fan experience.
- Details
Politicians, brewery workers, and business representatives today gathered at the Cascade Brewery to toast two centuries of endurance, innovation and the spirit of Tasmania.
The Pale Ale flowed as Cascade celebrated with live music, the cutting of a birthday cake and a toast to 200 years of Standing Proud.
- Details
Asahi Beverages has acquired super-premium distillery Never Never, one of Australia’s most highly-awarded gin brands, which has grown rapidly since its inception.
Never Never launched in 2016 when three mates - George Georgiadis, Tim Boast and Sean Baxter - turned their passion into a business and started distilling gin out of an Adelaide shed. The brand has since picked up a number of awards – including World’s Best at the World Gin Awards and three consecutive wins as Champion Australian Distiller at the Australian Distilled Spirits Awards.
- Details
A limited edition fresh hop beer, packed with Tasmanian ingredients, has been brewed for Cascade’s 200th birthday celebrations, and it will be available on the mainland for the first time in more than a decade.
Cascade Brewery’s First Harvest can only be made once a year, with the beer brewed less than a day after the hops are picked fresh off the bine in March.
- Details
Around 30 of Victoria’s top barley farmers gathered at Geelong’s GMHBA Stadium to celebrate their landmark partnership with Asahi Beverages, owner of Carlton & United Breweries, the nation’s biggest brewer.
- Details
Peroni Nastro Azzurro is proud to return once again as the Official Beer Partner of Australian Open 2024.
To celebrate Peroni’s fourth consecutive year as an Official Beer Partner, and to kickstart the launch of Peroni Nastro Azzurro Stile Capri, Peroni is offering fans an opportunity to escape the arena and enjoy a taste of Italian Summer at the Peroni Capri Beach Club.
- Details
A new $50 million facility capable of recycling the equivalent of up to one billion 600ml PET plastic beverage bottles a year has commenced operations in Melbourne, coinciding with the start of Victoria's Container Deposit Scheme.
The Circular Plastics Australia (PET) plant will convert used beverage bottles, into high-quality food-grade resin, which is then used to make new recycled PET beverage bottles andfood packaging such as meat trays and fruit punnets. The plant will play a key role in recycling PET bottles collected through the Container Deposit Scheme as well as PET plastic packaging from household and office recycling bins.
- Details
Asahi Group Holdings is delighted to announce the appointment of Amanda Sellers as the new Group CEO of Asahi Beverages, our Oceania business.
- Details
Schweppes officially unveiled its Schweppervescent return to Flemington’s famed Birdcage Enclosure, celebrating 45-years in partnership with the Victorian Racing Club (VRC). Get ready to sip, savour and celebrate an unforgettable Spring Carnival with Schweppes.
- Details
Schweppes will celebrate its 45-year partnership with the Victoria Racing Club (VRC) this year by taking up a position in the Birdcage Enclosure across all four days of Cup Week.
The iconic beverage brand has been creating the world's finest mixers since 1783 and has a long association with the VRC and Flemington Racecourse, having been a partner of the club since 1978.
- Details
The Big Giveback returns to raise vital funds for young Australians experiencing disadvantage through The Smith Family’s education support programs.
The Smith Family is deeply concerned that the compounding effects of COVID’s long tail and the escalating economic crisis is pushing Australia’s most vulnerable children further behind in their education. During the month of August, 10 cents from the sale of non-alcoholic drinks made by Asahi Lifestyle Beverages will be donated to The Smith Family.
- Details
Asahi Beverages, Australia’s leading beverages company and the owner of Carlton & United Breweries, is now powering the production of their iconic drinks such as Great Northern, Victoria Bitter, Schweppes, Cool Ridge water and Solo with energy supply arrangements linked to sunshine harvested in outback Queensland.
Flow Power, one of Australia’s fastest-growing energy retailers, brokered the new Power Purchase Agreement (PPA) for Asahi Beverages, accelerating them toward their goal of having 100% of their purchased electricity sourced from or matched with renewable sources by 2025.
