Media Releases

31 March 2023

NRL & Asahi Beverages toast partnership renewal

The National Rugby League (NRL) today announced a multi-year extension of its partnership with Australia’s leading drinks company, Asahi Beverages. The renewal consolidates existing sponsorships with Asahi Beverages’ business divisions - Carlton & United Breweries and Asahi Lifestyle Beverages - into one agreement.

 The deal locks in Asahi Beverages as the official Beer, Cider and non-alcohol beverage sponsor of the NRL.